PPC Consulting Services

PPC consulting is when an experienced paid search team reviews your campaigns, identifies problems, and provides strategic recommendations to improve performance. Consulting can range from a one-time audit to ongoing strategic guidance, depending on what your team needs.

Pricing depends on the scope of work, number of platforms, and whether you need a one-time audit or ongoing support. We provide custom estimates after learning about your campaigns and goals. Call 1-866-647-9218 for a quote.

PPC consulting provides strategy, audits, and recommendations while your team handles execution. PPC management means our team runs your campaigns day-to-day, including bid adjustments, ad testing, keyword expansion, and reporting. We offer both depending on what your business needs.

We consult on Google Ads (Search, Shopping, Display, Performance Max, YouTube), Microsoft Ads, Meta (Facebook and Instagram), LinkedIn, and other paid media platforms. Most clients come to us with Google Ads as the primary focus.

A comprehensive PPC audit typically takes 1-2 weeks depending on the number of accounts and platforms involved. You’ll receive a detailed report with prioritized findings and recommendations your team can act on immediately.

Yes. Many of our consulting clients have in-house teams that manage day-to-day campaigns. We provide the strategic layer, including account structure recommendations, audience strategy, testing frameworks, and performance benchmarks your team can execute against.

Yes. Fixing conversion tracking is one of the most common and impactful parts of a PPC audit. We set up enhanced conversions, offline conversion imports, GA4 integration, and CRM-connected attribution so you can see which campaigns and keywords actually drive revenue.

Most engagements start with a full account audit, followed by a strategy session where we walk through findings and recommendations. From there, clients either implement our recommendations internally, move to ongoing consulting calls, or hand off management to our team entirely.

Yes. We audit product feeds for title optimization, description quality, category mapping, and disapprovals. On the campaign side, we restructure Shopping and Performance Max campaigns for better ROAS with product-level bidding and segmentation strategies.

Yes. eCommerce is one of our strongest verticals. We consult on Shopping campaigns, feed optimization, ROAS bidding, dynamic remarketing, and full-funnel paid media strategies for online retailers across Shopify, BigCommerce, Magento, and WooCommerce.

We measure success by revenue impact, not vanity metrics. Key metrics include cost-per-acquisition, return on ad spend, conversion rate, and revenue attributed to paid channels. We set performance benchmarks at the start of every engagement and report against them monthly.

Both. Some clients need a one-time audit to identify quick wins and structural issues. Others want ongoing consulting with regular strategy calls, performance reviews, and testing roadmaps. We structure engagements to match what your business actually needs.