If you’re running an Amazon PPC campaign, you need to work with experts to boost your PPC ROI.
Your products showing up when a search is made on Amazon is the difference between success and failure. If you’re not ranking organically on Amazon, the paid search campaign makes a lot of sense, but it needs to be managed correctly. More than 30% of all online purchases start with an Amazon search and it’s important to capture this part of your market.
Our Amazon PPC managers will create a campaign for you to target the key phrases and searches most important to your products. By reviewing cost per click, managing bids, and taking into consideration your profit margin, we’ll do the math to be sure your dollars spent driving the revenue you need.
In addition to helping with your Amazon PPC campaign, at OuterBox we offer a full array of digital marketing services such as website design, SEO, and Amazon SEO. We’re also a top-rated Google Ads agency. Integrating all of your services under one roof can making managing your agencies much easier.
We understand your business is unique and we’ll develop a personalized plan and approach for you. Fill out the form below and we’ll get back to you with a custom pricing estimate. Or, if you’d like to discuss your needs over the phone, call us at 1-866-647-9218. We’re open Monday through Friday, 9-5 EST.
Form for paid search specific landing pages
First, we’ll audit your PPC campaigns to identify strengths and weaknesses. As we learn about your company and existing PPC campaigns.
Many PPC campaigns do not target the right keywords, or they do not configure the campaign ideally in a way that ensures only lucrative keywords are bid on consistently. When run by a professional PPC management company, you can expect significantly higher conversion rates and lower CPC for your PPC campaigns, regardless of the platform or source of paid traffic.
By developing landing pages specific to your PPC campaigns, you can expect massive improvements to CRO. This also helps lower your CPC via increased relevancy to your target keywords. As an eCommerce-focused digital marketing agency, OuterBox offers a seasoned team of designers, developers, and marketers. In other words, we have everything we need right here in-house to develop high-performing landing pages to increase the quality and quantity of your inbound leads.
For B2B companies looking to improve lead quality or increase lead quantity, paid traffic remains an effective strategy. Let’s talk about how we can help your B2B company get better leads today!
PPC advertising, or Pay Per Click advertising, is a form of online advertising that allows advertisers to bid for placement in advertising space on the web. Advertisers are charged each time one of their ads is clicked on.
In the context of Amazon, PPC advertising allows sellers to bid for placement of their products in the Sponsored Products and Product Display Ads sections of Amazon’s search results pages. Sellers are charged each time their product is clicked on.
There are two ways to use PPC advertising on Amazon:
1. Manual bidding
In manual bidding, sellers set a maximum bid amount for each click on their product. The higher the bid, the higher the placement of the product in Amazon’s search results.
2. Automatic bidding
In automatic bidding, Amazon sets the bid amount for each click on the seller’s product. Amazon sets the bid amount to ensure that the seller’s product is displayed as close to the top of the search results as possible.
Sellers can use PPC advertising to target specific keywords or product categories. When a customer searches for one of these keywords on Amazon, the seller’s product will be displayed in the Sponsored Products or Product Display Ads sections of the search results page.
PPC advertising can be a great way to increase traffic to a seller’s product pages, and can help to boost sales and increase product visibility on Amazon.